Our creativity scripted in words.
Successful web design includes paying attention to specific aspects of designing a good website. Here are a few do’s and don’ts of basic web design.
The Do’s and Don’ts of Successful Website Design Read More »
A complete introduction to all web design basics, from important web page elements to website functionality and examples of good web design.
Rebranding is not as scary it may seem; there are many reasons for rebranding a company that makes a lot of sense! Did you know that there are different types of branding and rebranding that a business can accomplish? Typically, building a rebranding strategy should have a business objective in mind as the desired result. […]
One of the biggest challenges for any business is to nail its branding strategy. It can be challenging to conceptualise a brand from start to finish. That’s because many different elements tie together when finalising how you want your brand to look, feel and sound, amongst other things. By looking at some branding examples, you […]
There’s a lot that goes into creating a brand and it can be hard to know which kind of branding strategy is best suited for your own business. Firstly, your branding strategy needs to work well for both your particular industry and the current stage of your business. Different types of brands will look to […]
When thinking about a single brand, it is neither purely good nor bad. However, any brand or even individual will leave behind a legacy of values, strategies, and actions which can be perceived as either good, bad, ethical, unethical, morally right or morally wrong. Did you know that 32% of consumers would pay more for […]
Ethical Branding: A Guide for Building More Ethical Brands Read More »
Beyond just a good logo and memorable slogan, branding is one of the most important things for your business to get right. The advantages of branding extend beyond your customers recognising your business. It brings so much more to the table. Because the role of branding is so important, it’s definitely something that needs to […]
All businesses should strive to have a strong brand identity, whether you choose to make a conscious effort or slowly develop your brand as time goes on. Branding guidelines, also known as a style guide, can be considered an essential part of building your brand identity. They can be concise or complicated – it’s all […]
At BigToe Creatives, we don’t just create logos – we do creative, innovative and memorable. We’ve been offering our company branding services for both small and big businesses. That’s because we’re big on doing brand development that encompasses a full brand journey, from ideation to implementation. We thought it would be fun to let you […]
Branding is one of the most important aspects of your marketing strategy. And while many people may think that branding merely relates to your business logo and colour scheme, they are far from correct. Developing a logo and picking your business colours is merely the introduction to branding for your business. There are many elements […]
